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Analytics

Why You Need a Google Analytics Expert

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Analytics

A Google Analytics professional can advise you regarding your website’s performance from entry points to exit points, for every aspect of your marketing objectives you deem vital. Beyond that, a Google Analytics expert can study your site’s user statistics in order to pinpoint sections of your website that may require improvements.

Getting a Google Analytics expert is the first step towards understanding your customer’s behavior; an expert will fully integrate Google’s web analytics tools into your marketing campaign. In the hands of an expert, these tools can gather relevant data on the habits of users who visit your website in order to let you know valuable information, like how they found your website and much more. Google Analytics experts define how to measure your website’s performance, and they will use the tools to put these metrics in place.

A Google Analytics Team offers:

Google-Certified Credentials
Expert-level business/creative, SEM-rich writing skills
Development and management of keyword strategies, research, and implementation
Strong knowledge of Google Analytics
Technical knowledge on SEM strategies
Understanding of trends, with the ability to analyze and adjust content accordingly

Your website might look perfect internally, but an expert will use data collected in order to delve deeper and provide data-driven context to explain what needs to be improved on your site. There are a variety of reasons why websites do not perform up to expectations. Among these may be a long load time, difficult site navigation, inconsistent colors, or a lack of relevant content. All this can be easily fixed via the proper usage of analytical data. A low retention rate for website visitors may be attributed to inappropriate content; too much content will tend to shy the user away from browsing the rest of the website.

An expert will also recommend effective marketing strategies that will heighten your ROI from all sources. Implementing a thoughtful campaign is a surefire way to ensure prosperity and long-lasting, scalable results.

What Clients Say

"We started with a seven state campaign, and are now on a national level spending less than 25% of what we initially anticipated when we first opted to go national.

If you are fortunate enough to have SEOP as your representative, you will find someone who cares about your business and its success as much as you do. A lot of people claim to be the best, but if you are talking to these guys, you are indeed with the very best."

- Janet Glasscock
"SEOP has provided us with useful suggestions and had given us a comprehensive PPC activity reports based on conversions, clicks, regions and campaigns that we have on our multi-lingual language websites.

Overall, it has been a pleasure working with SEOP and we're confident that with their help, we will get the results we are looking for!"

- Alberta Tai
"I need to be on page one on search engines because competition is so fierce.

This year we received 85 vehicle donations as a result of the internet, which translated to nearly $12,000 net revenue that was given to charities nationwide."

- Jacquie Elliott Center for Car Donations
"Listen to what they say because they are the pros and are definitely good at it!! They know what's best for your business and the outcome will definitely show!"

"SEOP has done an outstanding job with our SEOP for our website. Their staff is very prompt and professional in all aspects-giving us suggestions that will work and letting us know what does not work. About 40% of our patients come from Internet searching and this is all thanks to the great work at SEOP!! Thanks!!"

- Dr. Thomas T. Nguyen Founder, ICRS
"The right direction for the company... this was the key to “righting the ship."....Good results we have experienced while working with you... results we would like to see... years of good service. "

- Andreas Krebs of All Covered
"Diligent, good communication, partner...

SEOP listens to me and are working hard to keep my business at the top of the searches."

- Angela Harrell Hike Bike Kayak Sports, Inc.
"SEO experts, proactive, technically advanced, results driven, attentive to customer needs...

Considering we worked with a former SEO company and researched countless additional companies before choosing SEOP, I can say that I found SEOP to be the best out there in terms of expertise, customer service, customer satisfaction, and experience."

- Brooke Wewers STORIS Management Systems
"I highly recommend SEOP!

We have enjoyed our working relationship with SEOP and plan to continue for years to come. We appreciate the prompt and professional customer service as well as the expertise."

- Liliya Zherebnenko Marketing Director, Free Conferencing Corporation of America
"...I personally enjoyed the relationship between the two companies, especially you as an account manager, and thank you for helping guide TVG to the point where it is today."

- Zack Gideon TVG.com