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SEO Structural Optimization

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Search Engine Optimization
SEO Structural Optimization

SEOP’s Structural optimization of your site ensures that Users and the automated agents that crawl the web (spiders) are able to find your relevant content quickly, thus granting your pages more authority. Ensuring that URLs are not wrongly named, and that an efficient directory structure is implemented is extremely important for the success of your website.

Structural optimization may include changing or renaming URLs, ensuring that the XML and HTML sitemaps are properly formatted and in a place where the spiders can find them, or redoing your Flash-based site navigation to be in a format that the spiders can read and catalog. We can optimize or completely redo your navigation structure, if necessary, to ensure that when qualified traffic lands on your pages, that traffic is converted to sales.

We can also make changes to elements on the page that will encourage Users to “stick” to your site, and eventually make an order, or pick up the phone and give you a call. We will identify your website’s conversion points and make sure that structurally, the site speaks to those conversion points, along with having great content.

Structural optimization is part of the initial tune-up of the site, completed after the initial site analysis is produced but before offsite content and linking efforts begin. This structural analysis and tuning ensures maximum ROI on your SEO investment.

Call SEOP today for a free analysis of your sites Structural Optimization problems. 1-877-231-1557

What Clients Say

"We started with a seven state campaign, and are now on a national level spending less than 25% of what we initially anticipated when we first opted to go national.

If you are fortunate enough to have SEOP as your representative, you will find someone who cares about your business and its success as much as you do. A lot of people claim to be the best, but if you are talking to these guys, you are indeed with the very best."

- Janet Glasscock
"SEOP has provided us with useful suggestions and had given us a comprehensive PPC activity reports based on conversions, clicks, regions and campaigns that we have on our multi-lingual language websites.

Overall, it has been a pleasure working with SEOP and we're confident that with their help, we will get the results we are looking for!"

- Alberta Tai
"I need to be on page one on search engines because competition is so fierce.

This year we received 85 vehicle donations as a result of the internet, which translated to nearly $12,000 net revenue that was given to charities nationwide."

- Jacquie Elliott Center for Car Donations
"Listen to what they say because they are the pros and are definitely good at it!! They know what's best for your business and the outcome will definitely show!"

"SEOP has done an outstanding job with our SEOP for our website. Their staff is very prompt and professional in all aspects-giving us suggestions that will work and letting us know what does not work. About 40% of our patients come from Internet searching and this is all thanks to the great work at SEOP!! Thanks!!"

- Dr. Thomas T. Nguyen Founder, ICRS
"The right direction for the company... this was the key to “righting the ship."....Good results we have experienced while working with you... results we would like to see... years of good service. "

- Andreas Krebs of All Covered
"Diligent, good communication, partner...

SEOP listens to me and are working hard to keep my business at the top of the searches."

- Angela Harrell Hike Bike Kayak Sports, Inc.
"SEO experts, proactive, technically advanced, results driven, attentive to customer needs...

Considering we worked with a former SEO company and researched countless additional companies before choosing SEOP, I can say that I found SEOP to be the best out there in terms of expertise, customer service, customer satisfaction, and experience."

- Brooke Wewers STORIS Management Systems
"I highly recommend SEOP!

We have enjoyed our working relationship with SEOP and plan to continue for years to come. We appreciate the prompt and professional customer service as well as the expertise."

- Liliya Zherebnenko Marketing Director, Free Conferencing Corporation of America
"...I personally enjoyed the relationship between the two companies, especially you as an account manager, and thank you for helping guide TVG to the point where it is today."

- Zack Gideon TVG.com